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	<title>Publicis Digital &#187; Technology</title>
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	<description>updates from the digital world</description>
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		<title>Out of the box ideas</title>
		<link>http://blog.publicisdigital.com.au/2009/06/23/out-of-the-box-ideas/</link>
		<comments>http://blog.publicisdigital.com.au/2009/06/23/out-of-the-box-ideas/#comments</comments>
		<pubDate>Mon, 22 Jun 2009 23:19:17 +0000</pubDate>
		<dc:creator>Andrew Reeves</dc:creator>
				<category><![CDATA[Design / Usability]]></category>
		<category><![CDATA[Digital Media]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://blog.publicisdigital.com.au/?p=709</guid>
		<description><![CDATA[Meeting with the lovely folks at eyeblaster last week &#8211; i asked them if there were any examples of Augmented reality beginning to creep into creative they are serving and assisting in developing.
They have come back with an excellent example of how similar technology to AR is being used to bring interactivity from ad into [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Putting the sex in Analytics</title>
		<link>http://blog.publicisdigital.com.au/2009/05/19/putting-the-sex-in-analytics/</link>
		<comments>http://blog.publicisdigital.com.au/2009/05/19/putting-the-sex-in-analytics/#comments</comments>
		<pubDate>Tue, 19 May 2009 05:09:13 +0000</pubDate>
		<dc:creator>Andrew Reeves</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[analytics]]></category>

		<guid isPermaLink="false">http://blog.publicisdigital.com.au/?p=681</guid>
		<description><![CDATA[Some sexy data analytics News from Marketing Vox http://tinyurl.com/rar6ek 

Omniture Genesis a service extension that allows integration of ad server and 3rd party offline data integration (at a price) is expanding it service offering to include a number of new data inputs.....]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Digital coupons are saving us more and more</title>
		<link>http://blog.publicisdigital.com.au/2009/03/16/digital-coupons-are-saving-us-more-and-more/</link>
		<comments>http://blog.publicisdigital.com.au/2009/03/16/digital-coupons-are-saving-us-more-and-more/#comments</comments>
		<pubDate>Mon, 16 Mar 2009 00:22:38 +0000</pubDate>
		<dc:creator>kristy</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Search]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://blog.publicisdigital.com.au/?p=583</guid>
		<description><![CDATA[Recent numbers from emarketer.com shows huge growth in online coupon redemption in the US last year. 13% of online coupons were redeemed in 2008, versus only a 1% redemption rate for print coupons. 
 R
Online coupons still have a long way to go versus their more traditional counterpart, they currently represent only 1% of the 2.6 billion coupons offered annually in [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A quick guide to speaking CEO lingo for 09</title>
		<link>http://blog.publicisdigital.com.au/2009/02/05/470/</link>
		<comments>http://blog.publicisdigital.com.au/2009/02/05/470/#comments</comments>
		<pubDate>Thu, 05 Feb 2009 06:23:41 +0000</pubDate>
		<dc:creator>Tania</dc:creator>
				<category><![CDATA[Improv]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[banks]]></category>
		<category><![CDATA[business_confidence]]></category>
		<category><![CDATA[ceos]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[recession]]></category>

		<guid isPermaLink="false">http://blog.publicisdigital.com.au/?p=470</guid>
		<description><![CDATA[This post summarises an article from the Financial Review Jan 09 in which 34 Australian CEO's are interviewed regarding their approach to the trying economic and business conditions ahead.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Intuitive web experiences with Firefox Ubiquity</title>
		<link>http://blog.publicisdigital.com.au/2008/10/31/intuitive-web-experiences-with-firefox-ubiquity/</link>
		<comments>http://blog.publicisdigital.com.au/2008/10/31/intuitive-web-experiences-with-firefox-ubiquity/#comments</comments>
		<pubDate>Thu, 30 Oct 2008 23:26:01 +0000</pubDate>
		<dc:creator>Sam Granleese</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://blog.publicisdigital.com.au/?p=299</guid>
		<description><![CDATA[
The so-called Browser Wars are just starting to get interesting.

Ubiquity: &#8220;An experiment into connecting the Web with language&#8221; was quietly released into the Mozilla open-source community, in late August. Essentially a command-prompt add-on to Firefox 3.0, Ubiquity reduces 1-2 minute web based functions such as looking up a map to paste into an email into [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>THINK IT AND IT WILL HAPPEN</title>
		<link>http://blog.publicisdigital.com.au/2008/05/09/think-it-and-it-will-happen/</link>
		<comments>http://blog.publicisdigital.com.au/2008/05/09/think-it-and-it-will-happen/#comments</comments>
		<pubDate>Thu, 08 May 2008 23:59:10 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
				<category><![CDATA[Gaming]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://blog.publicisdigital.com.au/2008/05/09/think-it-and-it-will-happen/</guid>
		<description><![CDATA[An Aussie company is gearing up to release a computer headset that allows people to control video games using only the power of their minds.
In short, this cool little device features 16 sensors that measure electrical impulses from the brain, enabling machines to register facial expressions, emotions and even cognitive thoughts by visualising them.  [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Apple adds to Nike Plus.</title>
		<link>http://blog.publicisdigital.com.au/2008/03/29/apple-adds-to-nike-plus/</link>
		<comments>http://blog.publicisdigital.com.au/2008/03/29/apple-adds-to-nike-plus/#comments</comments>
		<pubDate>Sat, 29 Mar 2008 09:57:20 +0000</pubDate>
		<dc:creator>Simon Morgan</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://blog.publicisdigital.com.au/2008/03/29/apple-adds-to-nike-plus/</guid>
		<description><![CDATA[
Apple filed a patent last week for a &#8220;fully fledged digital liefestyle fitness companion&#8221; reports Apple Insider (via Zeus Jones). I must admit being a regular(ish) user of Nike Plus I&#8217;ve always thought a heart rate monitor would be great (being an old fart and all). I&#8217;m not sure what some of the other monitors [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Location-Based Gaming Fun</title>
		<link>http://blog.publicisdigital.com.au/2008/03/27/location-based-gaming-fun/</link>
		<comments>http://blog.publicisdigital.com.au/2008/03/27/location-based-gaming-fun/#comments</comments>
		<pubDate>Thu, 27 Mar 2008 04:00:24 +0000</pubDate>
		<dc:creator>Simon Morgan</dc:creator>
				<category><![CDATA[Gaming]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://blog.publicisdigital.com.au/2008/03/27/location-based-gaming-fun/</guid>
		<description><![CDATA[First the Wii inspired a bunch of folk to get off the couch and get active with gaming. PS2 and Singstar realised this yonks ago. My eight year old desperately wants Guitar Hero&#8230; now gaming with GPS enabled phones gets kids outdoors again. UK-based LocoMatrix has developed a number of location-based games kids can play [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Home PC RIP?</title>
		<link>http://blog.publicisdigital.com.au/2008/02/15/home-pc-rip/</link>
		<comments>http://blog.publicisdigital.com.au/2008/02/15/home-pc-rip/#comments</comments>
		<pubDate>Fri, 15 Feb 2008 00:25:39 +0000</pubDate>
		<dc:creator>phil</dc:creator>
				<category><![CDATA[Consumer Insights]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://blog.publicisdigital.com.au/2008/02/15/home-pc-rip/</guid>
		<description><![CDATA[Sales of home PCs in Japan are declining, in what potentially may be reflected in other key markets in coming years.
Full details from The Age. 
In summary:
With phones and games consoles etc becoming ever more converged, backed with more processing grunt, the main leisure functionality of PCs (internet browsing, email, gaming, photo sharing) can be [...]]]></description>
		<wfw:commentRss>http://blog.publicisdigital.com.au/2008/02/15/home-pc-rip/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Nintendo DS mixed-reality treasure hunt</title>
		<link>http://blog.publicisdigital.com.au/2008/02/05/nintendo-ds-mixed-reality-treasure-hunt/</link>
		<comments>http://blog.publicisdigital.com.au/2008/02/05/nintendo-ds-mixed-reality-treasure-hunt/#comments</comments>
		<pubDate>Tue, 05 Feb 2008 02:14:52 +0000</pubDate>
		<dc:creator>Andy</dc:creator>
				<category><![CDATA[Digital Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://blog.publicisdigital.com.au/2008/02/05/nintendo-ds-mixed-reality-treasure-hunt/</guid>
		<description><![CDATA[
Nintendo have launched a free mixed-reality game â€œTreasure Quest: Enoshima &#8211; Treasure of the Dragon,â€ where users travel to an island 50km south of Tokyo to begin their quest. The players use their Nintendo DS to search for clues as they travel around the  4km island. Through the DS&#8217;s wireless feature the game will [...]]]></description>
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