April 9th, 2009 Posted by: Dixie Comments (0)
FUJIFILM Australia has launched a new Facebook application called Fujifilm Friendominoes®.
Developed by the team here at Publicis Digital, the application leverages consumers pre-existing Facebook photos to create a pretty cool game based on traditional Dominoes. It’s played between two players who take turns placing photos which share a common person. The game continues until one player cannot make a move – whoever has the superior photo collection reigns supreme!
Check it out for yourselves Facebookers…
http://apps.facebook.com/friendominoes/
November 6th, 2008 Posted by: kristy Comments (0)
Mojo Sydney and Toyota have just launched the new Corolla campaign. The headliner is a 60 second piece for cinema and is also accompanied by a 45 for television, and a 15 to be launched in January, as well as outdoor and a completely re-created corolla site.
Based on the idea ‘Packed with a lil’ action’ the campaign tells the story of a kitten headed hero who battles a gang of feral baddies, and escapes in his Corolla. A departure from previous campaigns for Corolla, “Kittens” was created to connect to a younger audience and showcase a new edge for the brand.
Shot on location in an abandoned shopping mall on the outskirts of Melbourne by Garth Davis from Exit Films, the ambitious production was a combination of very well rehearsed fighting sequences, and real, cuddly kitten heads. Read more
