April 28th, 2008   Posted by:   Comments (0)

Direction of the mashup
Not long ago, Google released the “My Location” functionality in Google Maps Mobile, which allows you to see your location on the map regardless of whether or not your phone has GPS support. At the moment this adds limited benefit due to the accuracy (or lack of), but does raise a LOT of interesting questions, particularly in relation to a social networking/mobile/mapping mashup. Imagine being able to see the location of your facebook friends that are within a 5km radius…

Taking this idea a couple of steps further: imagine being able to find people in your area looking for a game of tennis? Or using a dating service that shows everyone nearby who’s looking for a date?

This all sounds quite cool, but begs the questions: do I really want to know that my partner is looking for a date in the city? Or that my friends have all gathered together without me?

I’m a strong advocate of open information, but this one has me stumped. I’d be interested to hear other opinions on the matter, how your privacy could be protected, or even just some fun/interesting applications of the concept.

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March 27th, 2008   Posted by: Simon Morgan   Comments (0)

Picture 1 1First the Wii inspired a bunch of folk to get off the couch and get active with gaming. PS2 and Singstar realised this yonks ago. My eight year old desperately wants Guitar Hero… now gaming with GPS enabled phones gets kids outdoors again. UK-based LocoMatrix has developed a number of location-based games kids can play outdoors using their GPS-enabled mobile phones. Judging from some of the feedback on the site this is seriously good fun (the kids target is obviously a psychographic one too).

Tip o’ the hat to Springwise

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March 19th, 2008   Posted by: kristy   Comments (0)

nokia 2Recently brought to my attention (thanks Michael!) a cool free mobile application Nokia Sports Tracker which integrates your smartphone and your GPS with exercise-related data-logging, stats and exports to Google Earth .

It record your tracks, graphs speed vs time and speed vs distance, captures photos taken during recording are automatically positioned on the track, blog your journey, compare the data with other users from around the world etc..

This application is so very, very cool! Start going around on the adventures and take photos.

http://sportstracker.nokia.com/nts/main/index.do

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March 2nd, 2008   Posted by: Sam Granleese   Comments (0)

qrcode

- Use your mobile phone barcode scanner to read the above post.
- To make your own QR code, click here: http://qrcode.kaywa.com/

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January 29th, 2008   Posted by: Sam Granleese   Comments (0)

AustralianIT reports:

ANZ is set to become the first bank in Australia to launch a mobile phone banking service and its competitors are expected to follow suit soon.

ANZ is understood to be trialling the service among a small group of customers and plans to roll out commercially in the next couple of weeks. The bank has put up a website containing all the information about mobile banking but spokeswoman Katherine Rellos refused to confirm the news or specify a time frame for rollout.

“Mobile banking is something the bank is looking at and we will be revealing more details in the coming weeks,” she said.
Read more

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January 23rd, 2008   Posted by: Andy   Comments (0)

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I’ve seen a few campaigns that use the web and mobile interaction but none as engaging as this example. LMFM have created a site for an upcoming book 3 Para that marries film, a mobile application and a voice recognition system, so you dictate what action the soldiers take. Since I’m not in the UK I couldn’t actually use the mobile phone component of the site but I checked out the demo which give a quick overview of how the campaign works. I hope the site had more than just the one mobile interaction point as it feels more like a execution waiting for an campaign than a tailored piece just for the campaign. Anyway the technology is cool.

If your in the UK here’s the link 3-para.co.uk

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