A survey earlier this year said that 64 percent of Americans spend more time with their computer than with their (real) significant other.
Maybe that’s because computers are easier to upgrade.
Hmm…
- Category: Consumer Insights
- Category: Design / Usability
- Category: Digital Media
- Category: Integrated Marketing
One of our most exciting initiatives this year has been in evangelising digital marketing through a training programme called ‘digital fitness’. The main message to marketers is: get your hands dirty, experiment, play with this stuff … and step outside your comfort zone.
We’ve spent time with some fantastic people from within our own organisation and with clients. So far almost 200 people have been exposed to this 2 day digital bootcamp.
One question that I get asked a lot, from newbies and experienced folk alike, is how to keep up with the constantly changing landscape.
The glib answer to this is “get stuck into RSSâ€.
But RSS only provides the best mechanism to pull in content. From web sites and blogs to podcasts, bookmarks or even photostreams and slideshows, RSS is key.
But what about the content sources?
With over 100 million blogs listed on Technorati there is a vast amount of noise to filter out.
So, to those of you who’ve asked the question, here are a few of our current favourite marketing feeds and sources. Feel free to share these – and please tell us about yours.





