TRACK SOCIAL MEDIA MENTIONS
Socialmention
Socialmention is a new service based on the Yahoo Boss search API that tracks activity across blogs, micro blogs (twitter), social bookmarks (delicious), news, video, images etc.
Looks like a pretty cool way to keep track of what people are saying about brands. You can search by recency – in the past hour, 12 hours, day or week.
A great example of where Yahoo is going with opening up its platform. Not so great as a search engine, per se, but with tuned and pimped to do other cool stuff with a solid search underpinning, it’s got great potential.
Socialmention is pretty terrible from a monetisation point of view – there are sponsored links on the pages, but as the site uses AJAX the ads are displayed related to the overall frame (relating to social networking/blogging) rather than the content of what you are actually searching for. The ads always seem to relate to blogging or working from home.
