LOCATION-BASED GAMING FUN
First the Wii inspired a bunch of folk to get off the couch and get active with gaming. PS2 and Singstar realised this yonks ago. My eight year old desperately wants Guitar Hero… now gaming with GPS enabled phones gets kids outdoors again. UK-based LocoMatrix has developed a number of location-based games kids can play outdoors using their GPS-enabled mobile phones. Judging from some of the feedback on the site this is seriously good fun (the kids target is obviously a psychographic one too).
Tip o’ the hat to Springwise